Privacy Policy

Last updated: May 2026

1. Data Controller

BuiltByGo Ltd is the data controller for your personal data. Registered in England and Wales. Contact: [email protected].

2. Data We Collect

We collect: name and email address (account creation), profile information (avatar, bio, preferences), booking and payment data, coaching session data, communications with other users, and usage data (page views, features used).

3. Lawful Basis

We process your data on the following lawful bases: performance of a contract (to provide booking and coaching services), legitimate interests (to improve the platform and ensure security), and consent (for marketing communications and optional features).

4. How We Use Your Data

To provide and maintain the Platform, process bookings and payments, facilitate coaching sessions, send service notifications, improve our services, and comply with legal obligations.

5. Data Sharing

We share your data with: Stripe (payment processing), Supabase (database hosting), and other users as necessary for bookings and coaching sessions (your display name, rating, and tags are visible to other users). We do not sell your personal data.

6. Data Retention

We retain your personal data for as long as your account is active. After account deletion, we retain essential data for up to 90 days to comply with legal obligations. Booking and transaction records are retained for 6 years as required by UK tax law.

7. Your Rights

Under UK GDPR, you have the right to: access your personal data, rectify inaccurate data, request erasure ("right to be forgotten"), restrict processing, data portability, and object to processing. To exercise these rights, contact [email protected].

8. International Transfers

Your data is stored on servers in the UK and EU (London, eu-west-2). Where third-party processors operate outside the UK, we ensure appropriate safeguards are in place via Standard Contractual Clauses.

9. Cookies

We use essential cookies for authentication and platform functionality. We use analytics cookies (PostHog, EU-hosted) to understand platform usage with your consent. You can manage your cookie preferences at any time via the Cookie Settings button in the footer.

10. Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption in transit (TLS) and at rest, access controls, and regular security reviews.

11. Contact & Complaints

Data controller: BuiltByGo Ltd. Contact: [email protected]. You have the right to lodge a complaint with the Information Commissioner's Office (ICO): ico.org.uk.